HiWire has been engaged to find an outstanding Chief Marketing Officer (CMO) for an exciting,
high-growth, Angel-funded startup in the Bay Area that is a leading person-to-person lending
marketplace enabling people to borrow and lend money, bypass banks and get better rates.
Proprietary technology helps match lenders with borrowers using connections established
through social networks, associations and online communities.
The CMO reports to the CEO. Primary responsibilities for the CMO include:
» providing strategic direction for the company’s products, marketing efforts, brand, and service
delivery models.
» building, developing and managing a high-performance marketing team
» designing and leading the execution of the company’s marketing programs, PR strategy,
public speaking program and trade show strategy
The successful candidate must:
» have been a CMO or VP of Marketing with a high-growth, early-stage, venture-backed startup
and have the passion and energy to do it again.
» have solid experience with social networks, viral marketing strategies and Web 2.0
technologies
» have an excellent track record of B2C, and ideally P2P, online digital marketing and customer
acquisition
» have, ideally, strong financial services expertise
» be a high-energy self-starter able to proactively identify and pursue relevant opportunities;
should be personable, outgoing, an excellent communicator, and have a strong entrepreneurial
spirit with a history of success in dynamic startup environments.
» have an undergraduate BA / BS; MBA or advanced degree highly desirable.
No relocation assistance available.
If this Chief Marketing Officer position looks like a good fit with your background and interests,
please send your resume in confidence to:
Web Augustine
Partner
HiWire
web at hiwire dot com
www.hiwire.com
Principals only, no recruiters please.

